Director of Product | Senior Technical Product Manager
Restaurant and hospitality tech · Boca Raton, FL
About
I'm a product leader who started as an engineer. I joined GRUBBRR in 2020 as its only business analyst, trained interns into product owners, and have grown and led a product owner team of up to five. As Director of Product, I own the roadmap for GRUBBRR's self-ordering kiosk platform, used by major enterprise fast casual and QSR brands, and lead the POS and loyalty integrations that connect it to systems like Oracle Simphony, NCR Aloha, PAR Brink and Olo.
Before that I co-founded NearSource and ran it for 14 years, building online booking platforms, e-commerce and ordering systems, and mobile apps for clients in hospitality, retail and luxury goods. That background means I can talk architecture with engineers and outcomes with executives, and turn both into a plan a team can ship.
POS, ordering and loyalty integrations I've led
Selected work
Own the roadmap for a kiosk platform serving enterprise restaurant brands. Led the integration strategy behind go-lives with major brands; those integrations are now used by over half of onboarded clients. Took the product into new markets in Latin America and Canada.
Designed and led development of a clienteling app used by Dior's Latin American affiliate stores.
Led development of an e-commerce site selling AWS standards as digital downloads, with enterprise-grade DRM that limits each PDF to the customer who bought it. Built first on PHP, then oversaw its migration to a .NET e-commerce platform. The store, still running today, generates over a million dollars in annual sales.
Built a proprietary .NET and SQL web service that LoudCastle licensed to lead generation and sales businesses. For each lead, it checked third-party scoring services using the person's full address, including ZIP+4, and returned a confidence score: whether the lead was a real person, and whether their financial profile fit the buyer's criteria. It answered in under a second at high volume and passed the security reviews required for handling PII.
Replaced a slow booking flow tied to a DOS-era property system with real-time search by dates and amenities, availability calendars and an owner portal. It stayed in service for over 10 years.
Product owner for the redesign. Shaped the new ordering UX with the client and designer, then led the team through a rebuild with mobile ordering, flexible meal plans and add-ons. The ordering tool was later licensed to other meal delivery services.
Skills and credentials